A Big Surprise for Thai Fans with Media Celebrating Liverpool's The championship for the 19th Premier League after 30 years on BASE 360° Digital Screen At the Heart of Bangkok

BackJul 23, 2020

July marked the month of celebrations for Liverpool fans across the world since Liverpool won the 19 th Premier League title after a long wait of over 30 years. This is considered the first league title for the club since the last winning in 1990. Players and fans who have been yearning for this success came together to celebrate the victory with pride.

Thai fans also did not miss the opportunity to celebrate the Premier League championship for Liverpool with a grand surprise on BASE, a large-sized digital display in Bangkok centre through a campaign “Congratulations to Liverpool”. Thanks to this campaign, Thai fans can post their photos on Facebook and Instagram to congratulate the club for its championship with the hashtag #LFCThaifans and those photos were uploaded to the digital screen with over 900 square metres image display and 360-degree visibility.

The digital display comprises screens on 3 sides that allow it to be viewed 360° from different directions. This functionality can support diverse arrays of advertisement and enables higher communication effectiveness and differentiation in presenting products and services. Besides, the display is located at a strategic location at the centre of Bangkok facing 3 tollways, namely Chalerm Mahanakorn Expressway, Srirat Expressway and Chalong Rat going toward Ploen Chit-Nana, Rama 4, Din Daeng, Victory Monument, Rama 9 and Asoke. This can access millions of expressway users on a monthly basis.

Liverpool fans should not miss it. If you have a chance to drive around the area – please look up and see Plan B’s BASE display from 23-31 July 2020. Let’s be a part of the historical celebrations for Liverpool’s league title together.